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About Men’s Fitness
At Men’s Fitness we’re committed to helping you become fitter, healthier and happier. For over 15 years, we’ve been publishing authoritative health and fitness content – written by our expert editors and contributors – in the form of the monthly Men’s Fitness magazine. Our website was launched in 2019, the same year Men’s Fitness was acquired by independent UK publisher Kelsey Media.
In the past, there’s a good chance you would have associated us with topless male models and eight-pack abs. These days, while you won’t struggle to find a man with his top off, we’ve expanded our remit slightly. Our extensive collection of workouts, strength training tips and nutrition advice will help you look the part, sure, but it’s an unfortunate fact that big muscles are no substitute for mental wellbeing – which is why you’ll also find the tools you need to improve the unseen aspects of your health.
If you’re looking for celebrity training plans or quick-fix diets, other corners of the internet will serve you better. However, if you want to learn how to make a healthy way of living second nature – no matter how busy you are – we’ve got you covered.
Advice you can trust
At Men’s Fitness we pride ourselves on delivering information that serves a singular purpose: to improve some aspect of your health, fitness or wellbeing. When it comes to product reviews, each one you read has been written by either a highly experienced editor or expert contributor. It’s important to note that we do earn money from advertising, but editorial endorsements are unaffected by commercial interests. If we praise a product, it’s because it’s of genuine quality and well worth buying.
Occasionally brands will pay us to promote their products, but you can clearly see when that’s the case because the article will have ‘Promotion’ in its title. And you will only ever see sponsored content pieces as standalone articles, never as part of ‘best of’ product roundups.
Endorsement criteria
ENDORSED: Products that receive Men’s Fitness Endorsed badges have been rigorously tested by the Men’s Fitness team and our expert, independent reviewers. A MF endorsement is a stamp of approval for the products we rate highly and believe can make a real difference to our audience’s general health, fitness and wellbeing.
Endorsed badges are awarded to all products with ‘Overall’ scores that are 4/5 or above.
EDITOR’S CHOICE: The Men’s Fitness Editor’s Choice badge is our ultimate accolade. Having been through a comprehensive testing process, products awarded Editor’s Choice are those that MF’s editor personally recommends.
Nutrition Awards
Last year, along with sister publication Women’s Fitness, we launched the first ever Men’s Fitness and Women’s Fitness Nutrition Awards. And this year they’re back, bigger and better than before. After a six-week testing process, conducted with the help of some of the UK’s leading sports nutritionists and dietitians, we will be revealing our favourite nutrition products, spanning three categories: General Health, Endurance, and Muscle & Strength. Pick up the November issue of the magazine, and keep an eye on the Nutrition section of the site, to find out which nutrition products came out on top.
Contact us on social media:
Twitter @mensfitnessmag
Facebook @mensfitnessmagazine
Instagram @mensfitnessuk
Write to us at:
Editor | Isaac Williams (isaac.williams@kelsey.co.uk)
Commercial manager | Ben Rayment (ben.rayment@kelsey.co.uk)
Managing director | Kevin McCormick (kevin.mccormick@kelsey.co.uk)
Digital technology manager | Martin Williams (martin.williams@kelsey.co.uk)
Ad operations | Ads Ops (adops@kelsey.co.uk)
Men’s Fitness Magazine
Kelsey Media
The Granary,
Downs Court,
Yalding Hill,
Yalding,
Kent ME18 6AL
©2021 Kelsey Media Ltd, kelsey.co.uk
Meet the Team
Isaac Williams, Men’s Fitness editor
With close to a decade’s experience in fitness publishing, editor Isaac has a keen interest in – if no discerning talent for – all things exercise and sport. An occasional ultramarathon runner, he enjoys running really long distances very slowly. At the opposite end of the fitness spectrum, he’s also a fan of picking weights up off the floor. When he’s not hammering at his keyboard, you’ll find him plodding around north London, or battling to keep a small army of houseplants alive.
Find out how editor Isaac Williams got on at HYROX London, here: How hard is HYROX?
Ben Rayment, Men’s Fitness commercial manager
When Ben’s not clambering around an obstacle course, he’s helping brands connect with our fitness audience.
To speak to Ben about your marketing objectives and how Men’s Fitness can help your brand engage with our fitness audience through traditional advertising, creative solutions and brand partnerships, please contact:
DL: 01732 442246 | ML: 01732 445325
benr@talk-media.uk
Laurence McJannet, Men’s Fitness online writer
Laurence is a sports, fitness and lifestyle writer. He began his journalism career in Beirut and Amsterdam, before returning to the UK to write for the likes of ProCycling, What Mountain Bike and Outdoor Fitness magazines. In the process of writing Bikepacking (Mountain Bike Camping Adventures on the Wild Trails of Britain), he cycled and wild camped across some of most remote places in the UK, subsequently taking TV presenter Sean Fletcher on one of his off-road cycling adventures for an episode of BBC Countryfile.
laurence.mcjannet@kelsey.co.uk
Harvey Lawton, strength and conditioning expert
Regular Men’s Fitness columnist Harvey is an athlete, coach, educator and founder of The Movement Blueprint: a leading online training and education platform, delivering services to athletes and fitness professionals worldwide. Harvey has worked in the fitness industry for over 12 years, specialising in the realm of injury rehab and performance.
Read one of Harvey Lawton’s columns here: How to create an exercise routine you will stick to
Basil Kronfli, expert product reviewer
Upon qualifying as a personal trainer in 2007 – and shedding over 32kg through diet and exercise – Basil worked as a gym-based PT. He’s since branched out into journalism, writing about technology and fitness for publications including the Evening Standard, Metro UK, Shortlist, Stuff, T3, WIRED, and of course Men’s Fitness. He’s alsoappeared on Al Jazeera, BBC and Sky News as an expert in his field.
Read Basil Kronfli’s Withings ScanWatch Horizon review
Mark Bailey, feature writer
Mark writes about sport, health, culture, science, travel, history, exploration and men’s issues for Men’s Fitness, The Telegraph, The Observer, National Geographic, The Financial Times and other titles. He’s interviewed everyone from Usain Bolt and Roger Federer to Mark Cavendish and Eric Cantona. A committed but increasingly slow cyclist, he has completed the seven-day Haute Route Alps and other epic endurance challenges.
Read Mark Bailey’s feature-length interview with Tour de France legend Geraint Thomas
